Legal

Cookie Policy

Last updated: 1 May 2026. This policy explains what cookies we use, why we use them, and how you can control them.

1. What Are Cookies?

Cookies are small text files placed on your device when you visit a website. They allow the site to recognise your device on subsequent visits and remember certain information — such as whether you are logged in or have accepted our cookie notice.

Cookies cannot carry viruses or install software on your device. They are widely used to make websites work efficiently and to provide information to website owners.

2. Who Sets Cookies on This Site?

This website is operated by USE SIGNAL MARKETING LTD (Company No. 16564879), registered in England and Wales, registered office in Poole, United Kingdom. We set first-party cookies directly. We also embed third-party scripts that may set their own cookies, subject to your consent.

3. Types of Cookies We Use

3.1 Strictly Necessary Cookies

These cookies are essential for the website to function. They cannot be switched off. No consent is required under PECR (Privacy and Electronic Communications Regulations).

Cookie Name Set By Purpose Duration
PHPSESSID This website (PHP) Maintains your login session, CSRF security tokens, and flash messages (e.g. form success/error notices). Deleted when you close your browser. Session (deleted on browser close)
cookie_consent This website Records your cookie consent decision (accepted or declined) so the banner is not shown on every page. This is an HttpOnly cookie — it cannot be read by JavaScript. 1 year

3.2 Analytics Cookies

Analytics cookies help us understand how visitors interact with the website. We only load these cookies if you have accepted our cookie notice. If you decline, no analytics cookies are set.

Cookie Name Set By Purpose Duration
_ga Google Analytics Distinguishes unique users by assigning a randomly generated number as a client identifier. Used to calculate visitor, session, and campaign data for analytics reports. 2 years
_ga_<ID> Google Analytics Persists session state for Google Analytics 4 (GA4). The <ID> portion corresponds to your GA4 Measurement ID. 2 years

We configure Google Analytics with IP anonymisation (anonymize_ip: true), meaning your full IP address is never stored by Google. Analytics data is used solely to understand which campaign content is most helpful and to improve the website.

Google's privacy policy: policies.google.com/privacy

3.3 Third-Party Script Cookies

This website loads resources from external CDNs for performance. These providers may set their own cookies or local storage entries. We have no direct control over these.

Provider Resource Purpose Privacy Policy
Google Fonts fonts.googleapis.com Serves the web fonts used on this site. Google may log your IP address when fonts are requested. No persistent tracking cookies are typically set for font delivery alone. Google Privacy Policy
Tailwind CSS CDN cdn.tailwindcss.com Provides the CSS framework used for the site's styling. Typically no persistent cookies are set. Tailwind Privacy Policy
unpkg (CDN) unpkg.com Serves the AOS (Animate On Scroll) JavaScript library. Typically no persistent cookies are set. unpkg.com

4. Legal Basis for Cookies

Under the UK Privacy and Electronic Communications Regulations (PECR):

  • Strictly Necessary cookies do not require consent as they are essential for the service you have requested.
  • Analytics cookies (Google Analytics) require your prior consent. We only activate them after you click "Accept All" on our cookie banner.
  • Third-party CDN scripts are loaded as part of the site's technical operation. Where possible we use subresource integrity checks and attribute no tracking purpose to these scripts.

5. How to Control and Delete Cookies

5.1 Changing Your Consent on This Site

Your cookie preference is stored in the cookie_consent cookie. To change your decision, you can delete this cookie through your browser settings (see section 5.2 below). The next time you visit the site, the consent banner will reappear and you can make a fresh choice.

5.2 Managing Cookies in Your Browser

You can control, block, or delete cookies through your browser settings. Instructions for common browsers:

Please note that blocking strictly necessary cookies may prevent parts of this website (such as login and secure forms) from functioning correctly.

5.3 Opting Out of Google Analytics

In addition to declining via our banner, you can opt out of Google Analytics tracking across all websites by installing the Google Analytics Opt-out Browser Add-on.

6. No Advertising or Profiling Cookies

We do not use any advertising, retargeting, or behavioural profiling cookies. We do not sell or share your cookie data with advertisers or data brokers. This is a community campaign website, not a commercial platform.

7. Changes to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in technology, law, or our practices. When we make material changes, we will update the "Last updated" date at the top of this page. We encourage you to review this policy periodically.

8. Contact Us

If you have any questions about our use of cookies or this policy, please contact us:

  • Email: team@signal.marketing
  • Company: USE SIGNAL MARKETING LTD
  • Company No: 16564879 (registered in England and Wales)
  • Registered Office: Poole, United Kingdom

For concerns about how we handle your personal data more broadly, please also refer to our Privacy Policy.